Tag: Visual Identity
BØLGEBLIKK Visual Identity
Tank Design developed a new name, visual identity and website for the architecture agency former known as Ottar Arkitekter. Their aim was to develop an identity where quality and professionalism is expressed. Tank Design also wanted the identity to reflect the monumental buildings the agency works with. Maintaining an innovative and modern expression was essential to…
Vidro’s Colorful Packaging & Branding
Serious Studio created signature ornamental details for the brand, combining motifs from Portuguese culture with classic glass cut forms.
MIT Media Lab Visual Identity
Pentagram has designed a new visual identity for MIT Media Lab, the innovative, interdisciplinary research laboratory at MIT. The design began with designer Richard The’s 25th anniversary logo for the Media Lab, which was based on a seven-by-seven grid. Using that same grid, the Pentagram team generated a simple ‘ML’ monogram to serve as the logo…
Case Study: Bulb Branding
The energy market is full of faceless corporations that put profits before people. The branding agency Ragged Edge helped create a brand to disrupt the ‘big six’ though a clear purpose: to make renewable energy simple and affordable. A brand full of Positive Energy. Ragged Edge delivered: Brand strategy, naming, visual identity and brand guidelines. The brief…
